Insights
Benchmark research from a thousand UK SME audits.
This page hosts three things, in this order of publication once we have the audit volume to support them honestly: monthly benchmark reports, method notes about how the methodology evolves, and field notes that surface patterns we see across customers.
We are pre-launch. The first benchmark publishes once 1,000 audits have accumulated, with a 20-audit-per-segment aggregation minimum per consent tier 1. Until then, this page is the calendar.
Publication calendar
What's coming, and when.
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Benchmark · monthly
The State of UK SME Findability, 2026 Q2
How 1,000+ UK SME sites perform on AI Visibility, with comparison by sector and CMS.
Status: After 1,000 audits accumulated
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Method note
How we weight the six pillars (and why)
The thinking behind the 20-point pillar weighting, with the alternative weightings we tested and rejected.
Status: In draft
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Field note
The single most common CRITICAL finding across 100 audits
Spoiler: it is not performance. It is consent. We document the pattern and the cheapest remediation.
Status: After 100 audits
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